AI Insights · Timothy · July 2021
Top 5 Books and Reference Apps Performance in Colombia Q2 2021
In Q2 2021, the top Books and Reference apps in Colombia demonstrated varied performance trends in downloads, revenue, and active users, according to Sensor Tower data.
The second quarter of 2021 saw interesting trends in the performance of the top Books and Reference apps on a unified platform in Colombia. Below is a detailed breakdown of the weekly downloads, revenue, and active users for these apps.
Sueñovela from Dreame Media experienced a notable increase in weekly downloads, peaking at around 56K in the week of April 26. However, downloads saw a significant decline towards the end of the quarter, dropping to approximately 7.8K in the last week of June. Weekly revenue also showed fluctuations, reaching a high of about $4.2K in mid-April and then decreasing to around $2.5K by the end of June. Active users mirrored this trend, with the highest number of approximately 86K in late April, falling to around 40K by the end of the quarter.
Wattpad - Read & Write Stories showed steady weekly downloads, ranging from about 14.4K to 20.5K throughout the quarter. Weekly revenue exhibited minor fluctuations, with a peak of approximately $730 in mid-June. Active users remained robust, starting at around 662K and reaching up to 805K by the end of May, maintaining a strong user base throughout the period.
YouVersion Bible App + Audio maintained steady downloads, with numbers fluctuating between approximately 9.2K and 21.5K. Active users showed consistent engagement, starting from around 1M and slightly decreasing to about 960K by the end of June.
Bible Offline-KJV Holy Bible saw a dramatic increase in weekly downloads, starting from 882 in late March and skyrocketing to around 60.4K by the end of June. Active users followed a similar trend, increasing from approximately 11.6K to nearly 129K during the same period.
English Bible kjv with Audio experienced a varied performance in downloads, with numbers peaking at around 15.3K in mid-April and then declining to about 3.6K by the end of June. Active users remained relatively stable, ranging from approximately 8.2K to 16.7K throughout the quarter.
These trends highlight the dynamic nature of user engagement and monetization for Books and Reference apps in Colombia. For more detailed insights and data, visit Sensor Tower.
